About Us
Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.
Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.
We have four Customer Service Centres for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages.
We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.
In this Role, you’ll get to
- Keep abreast of current trends in marketing and travel campaigns
- Collect and use data to inform new campaigns and the evaluation of existing campaigns
- Maintain regular measurement of the ROI/KPI of campaigns
- Provide local insights and learnings to regional performance team and local business units
- Perform analysis on campaign results & effectiveness; produce and share campaign results with internal stakeholders to gain an understanding on scalability
- Executing content marketing strategy on Trip.com channels including CRM channels (e.g., eDM, app push, etc.).
- Properly set a long-term user communication tone and manner.
- Create, edit, and proofread marketing messages or contents and promotional materials.
- Scheduling & ensuring timely deployment of all required communications for the campaign based on the communications plan developed.
• Work closely with internal and external teams & partners to plan, implement, manage marketing campaigns.
What you'll Need to Succeed
- At least 5-10 years’ of working experience in marketing campaign execution and configuration, marketing collaboration external partners, CRM or production operation preferably with travel or e-commerce experiences
- Experience in planning and end-to-end marketing campaign management
- A creative thinker with a self-motivated attitude, willing to go the extra mile
- Be able to multi-task, result driven
- Ability to make data-driven decisions
- Strong attention to detail and the ability to deliver work in timely manner
- Experience with analytical and reporting tools. Strong analytical and strategic thinking skills
- Have a deep understanding of local customers and strong understanding of the local travel market landscape and competitors
Why Trip.com Group
We offer a stage to unleash your full potential and drive global impact. As an international team, we embrace an open and inclusive culture that supports and respect team members in and out of the workplace. Everyone is on a trip, whether it's a career trip or a life trip. At Trip.com Group, you can define your own trip by setting a goal and celebrate your success by recognizing the progress you have made.
What’s more?
- Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions
- Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact
- We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.
- We encourage flexible work arrangement
Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.
Find out more job opportunities at https://careers.trip.com
Have a good trip, and see you soon!
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